Why companies are launching their products exclusively on online retail portals?


QuestionsCategory: Understanding businessWhy companies are launching their products exclusively on online retail portals?
MyIQ Staff Staff asked 2 years ago

We have seen these days, companies have been launching their products exclusively on Online retail portals viz. Moto E, X and G mobile phones were exclusively available on Flipkart and couldn’t be find anywhere else. More such examples followed by Xolo, Lenovo, Lava, Intex etc. for their handsets. Could you justify, that why companies are going through this channel and ignoring their physical distributors?

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MyIQ Staff Staff answered 4 years ago

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